Tuesday, January 24, 2023

Social Media - Recommended Images Sizes in 2023

For all those using social media for their art - particularly those who use it for social media marketing - it's absolutely ESSENTIAL to know what are the best images sizes for use on the different platforms. 

It's simply NOT a case of one image fits all!

I always look out for the posts which provide this information on an annual basis and Hootsuite provides one of the best.

I HIGHLY RECOMMEND you read and bookmark/file Hootsuite's 2023 Social Media Image Sizes for All Networks [CHEATSHEET]  by Karin Olafson and Tony Tran - as I will be!
The most recent image size specifications for different social media networks, including Instagram, Twitter, Facebook, LinkedIn, and more.
It provides:
  • this quick summary image for different types of format and different platforms 
  • PLUS infographics with much more detail for individual platforms.
  • AND detailed written information and advice and tips for every type of image possible
As it highlights - and as I have found out from bitter experience over the years - trying to find the "best" image sizes for different uses is very far from easy. As they say.....
It doesn’t help that information about official dimensions and image sizes is harder to find than a civil discussion on politics on Facebook.

The post is comprehensive and provides the following

Their infographic images for every platform are excellent and provide detailed pixel sizes for every format on every platform.

Plus they provide lots of detailed written information - for each platform - about;
  • what size to upload - including recommended sizes and minimum sizes
  • what resolution to use
  • maximum file sizes
  • how different platforms will resize your image 
  • what image size will display
  • PLUS lots of additional tips for making your social media marketing more effective.
It's very much one of those articles which is worth printing off and pinning up next to your desk - or at the very least bookmarking for reference.

One cautionary note

Following the advent of AI, I'd caution it's even more important than it has been in the past to only post images of your artwork at a size you are comfortable with.

Plus ALWAYS keep the original of your image at its original size and filed away as a record of your art-marking. That way if you ever want to get into a "discussion" with somebody who has nabbed your image and used it for their own benefit outside the fair use / fair dealing copyright conventions then you have a basis for disputing that it was their image in the first place. 

For more about what to do in the event of copyright infringement - see my page What to do about Copyright Infringement - for Artists on my website Art Business Info for Artists


NOTE: Hootsuite is a social media management platform which has been around for a long time in social media times. It was created by Ryan Holmes in 2008 and is based in Vancouver. It's commonly used to manage social media messages to multiple social media platforms. It's no surprise to me that it is now regarded as an industry leader and is used by 25 million customers! 
Hootsuite provides a suite of social media tools is built to simplify your marketing, accelerate your sales, and streamline your customer service

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