I used to do a detailed long guide to how to enter but I'm not convinced people read it. (If you want to read last year's take a look at my detailed guide last year (but ignore the 12,000 entries bit- they dropped that without telling anybody!)
This post covers background advice and tips relating:
- The Largest Open Exhibition
- Observations on the Selection and Hanging Committee
- TIPS for Submission
- Photography Matters
- Pricing and Selling
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| The VERY Overcrowded Entrance to the Exhibition left me wondering whether the Health and Safety People has been asked to comment..... |
The Largest Open Exhibition
This is the largest open exhibition in the world. A huge number of artworks get hung or displayed in the exhibition.
Consequently the curation is critical to the success of the exhibition. I confess I really notice the difference each year based on who curated it and who was on the Selection and Hanging Committee. The exhibitions oscillate between marvellous and boring - with quite a lot of tedium and rather too few gems.
Last year was just weird. It felt like the least curated exhibition ever. In the end I was so bored by last year's exhibition that I walked out before the end, did not go back and did not write a blog post about it. I do however have a stack of photos - but I keep reminding myself I only photographed what I liked and not the complete mishmash inbetween.
On the other hand the RA reckons they had their best ever sales last year. I'd like to know whether that best ever relates to number of sales or value of sales. Whichever I suspect a vast number of sales are accounted for by the fine art prints which are often very affordable and popular artworks have many red dots!
See more about Pricing and Selling below.
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| Sarah Rogers - Sleeping Mouse (not 2019) |
HIGHLY RECOMMENDED for all Printmakers
I very much recommend this exhibition to all those people who are skilled fine art printmakers - particularly those who work in series and sell at affordable prices (under £1,000).
There are a lot of people who visit and try to buy an artwork from the Summer Exhibition and they invariably, for budget reasons, choose a print.
Take a look at the prints which were exhibited last year - and also take a look at their pricing and don't get silly. Overpriced prints do not sell whereas reasonably priced ones just walk off the walls. I always do a calculation every year in relation to some of the prints of what the value of the print has been in terms of the sales achieved.
For example, the one below - on the day I visited - had netted gross sales (of the framed print @ £560 on display and other unframed original prints @ £450) of £11,380 - and bear in mind it's one of a series of four with different views of London. People do like to collect....
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| Richmond Park - etching by Mychael Barrett (part of a series) One of my favourite prints in 2019 |
I sometimes wonder why the RA don't do a separate shorter exhibition just for the fine art printmakers - but based on the same principles as the Summer Exhibition. They would sell enormous numbers of prints if they did.









