tag:blogger.com,1999:blog-20645140.post6888135421977023237..comments2023-06-13T08:29:39.914+00:00Comments on MAKING A MARK: What makes somebody buy a painting? (Poll results)Unknownnoreply@blogger.comBlogger10125tag:blogger.com,1999:blog-20645140.post-47966373536576761502011-10-04T16:00:37.144+00:002011-10-04T16:00:37.144+00:00Julie - I'd argue the total process which the ...Julie - I'd argue the total process which the artist engages in - from creation through to choices they make about marketing - all contribute to influencing the people buying their art.<br /><br />If you buy a dire frame, your great painting might be swamped by it, look awful and not sell.<br /><br />If you persuade people your art is great and you have a huge following - irrespective of whether or not any of this is true - you may well get healthy sales. <br /><br />I'm sure we can all think of a one or two artists who fall into this latter category!Making A Markhttps://www.blogger.com/profile/13509483023337008890noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-57798136507883549972011-10-04T15:57:07.858+00:002011-10-04T15:57:07.858+00:00BJ - I'd certainly think it's more likely ...BJ - I'd certainly think it's more likely that selected artists in an open art competition/exhibition would be less of a reflection of one individual juror than a panel of jurors.<br /><br />Unless one person held sway over the jury - which is not unknown!Making A Markhttps://www.blogger.com/profile/13509483023337008890noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-14064849441514918212011-10-04T15:54:08.810+00:002011-10-04T15:54:08.810+00:00Pretzel - you're spot on about the gallery own...Pretzel - you're spot on about the gallery owners being interested in traffic and followers<br /><br />I was also assuming that all artists making art all know that the more people see their artwork, the more likely it is to be purchased. So long as it's being seen by people who habitually buy artwork.<br /><br />Creating traffic and a 'fan' following helps enormously with creating sales whether in a B&M gallery or as an individual marketing art online<br /><br />Also if I was running a poll as sophisticated as the one you envisage I'd be charging a lot of money for my services (much as I used to do in the past)! ;) <br /><br />Do please be realistic about what it's possible to do with a Blogger blog poll!<br /><br />My basic gambit is a bit more knowledge is better than no knowledge at all. It also enables us to ask better questions next time around.....Making A Markhttps://www.blogger.com/profile/13509483023337008890noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-86896461413379133862011-10-04T15:47:17.280+00:002011-10-04T15:47:17.280+00:00The people who contributed to this poll are as you...The people who contributed to this poll are as you might expect. In other words a self-selecting sample of the people who read this blog - plus anybody who was told about the poll by the people who read this blog.<br /><br />My guess is that most of the responses are from artists. However we would be silly to forget that a lot of artists are also art collectors!<br /><br />I'd love to do a better analysis but don't have the means to do one - not least because of the data protection issues involved in beginning to identify the social dimensions of somebody's profile.<br /><br />I'd also add that artists also have houses and think about where they place the art they buy! I think that artists who have achieved mastery of colour may well also think very hard about the colour of a piece and where they might locate it before they buy it!Making A Markhttps://www.blogger.com/profile/13509483023337008890noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-16302315893025476422011-10-04T01:48:36.511+00:002011-10-04T01:48:36.511+00:00Mon anglais étant un peu gauche! je me tiendrai de...Mon anglais étant un peu gauche! je me tiendrai de faire quelconque commentaire. Cependant il est toujours très intéressant de lire ce que pense les gens à propos des ventes...<br />bisousmartinealisonhttps://www.blogger.com/profile/04055152925986659065noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-64003164910905381172011-10-03T15:42:26.933+00:002011-10-03T15:42:26.933+00:00we need to sell a painting but to paint after a po...we need to sell a painting but to paint after a poll could result in a betrayal, do you understand me?Nelson Baltazar Castañeda Bernalhttps://www.blogger.com/profile/02064033803336071124noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-1233000279642081792011-10-03T14:55:04.668+00:002011-10-03T14:55:04.668+00:00I must have missed the poll, but even if I hadn...I must have missed the poll, but even if I hadn't, I doubt that I would have had anything meaningful to say, as I have only just started in this "business" and am trying to fathom these things out. <br /><br />However, I am mystified that art which connects with the public and appropriate framing did not score higher. Perhaps with issues such as the selling skills of the artist and other marketing matters, the reason for the low scoring was due to a slight misunderstanding as to what the question was asking? What makes a person buy a picture is something personal to them, whilst the marketing which goes on behind the scenes is merely the (very important) process whereby the purchaser gets to see the painting in the first place, and perhaps is given a perception about its worth that would be impossible to obtain by simply looking at the picture. <br /><br />In any event, if price isn't the main factor, we all need to be putting our prices up!!Joolshttps://www.blogger.com/profile/09102092172565052525noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-5621064706513042512011-10-03T13:02:09.235+00:002011-10-03T13:02:09.235+00:00Good analogy for you to use Malcolm's TED talk...Good analogy for you to use Malcolm's TED talk of the food industry's variables to break down why one buys which art. Is this a good reason to have multiple jurors rather than a single juror in selecting art for an exhibit?<br />B. J. AdamsB. J. Adams Arthttps://www.blogger.com/profile/04324725829161379656noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-21439346718038000892011-10-03T12:48:39.262+00:002011-10-03T12:48:39.262+00:00"the size of the artist's fan base - whic..."the size of the artist's fan base - which is odd since this is often an important factor in getting a gallery to sell an artist's paintings. Plus it makes a lot of difference online as well in relation to profile and number of people likely to look at what's on offer"<br /><br />This discrepancy between what a gallery thinks about fan base and what an individual buyer thinks about fan base does not seem surprising to me at all. I as an individual buyer may respond positively to Mary Doakes' work, but I may very well not care what other people think, or I may have no idea what other people think. However, as a gallery owner, I'd be more likely to sell Mary's paintings if I knew that a 1,000 people liked to look at her art, than if I knew only ten people like to look at her art. As a gallery owner I would want the biggest audience possible. <br /><br />As a former marketer, I would also like to know more demographic information about the 153(?) responders, which obviously was outside the range of your survey but it might help evaluating what some of the responses mean. I would say that someone who bought five pieces of art for a total of $2000 over the last two years has a very different understanding than someone who bought one piece of art for $50 over the last five years. Or someone who has bought multiple works from the same artist. Some differentiator that would sort buyers into sophisticated and unsophisticated groups so that your analysis might reveal more. <br /><br />Thanks for conducting the survey and sharing the information.My Portuguesehttps://www.blogger.com/profile/16329661041020209076noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-78136235488225279102011-10-03T11:13:09.331+00:002011-10-03T11:13:09.331+00:00My first question is who contributed to the poll? ...My first question is who contributed to the poll? It seems to me this is the way an artist might break it down, but I don't think it's accurate. Certainly a name can have a huge impact on sales. Why else are we all trying to make one for ourselves?<br /><br />I have to say as an artist, subject and composition are always in the forefront along with inspiration when choosing what to paint. As for color, mastery in it is important to me. As for most buyers, I don't think they understand what mastery in color even is. They might be more inclined to say wow this would look great in the living room, it matches the floral toss pillows! <br /><br />Interesting post. Interesting results. Again, who was polled?Susan Rouxhttps://www.blogger.com/profile/01811139850899265798noreply@blogger.com