tag:blogger.com,1999:blog-20645140.post5160965774759539220..comments2023-06-13T08:29:39.914+00:00Comments on MAKING A MARK: Poll Results: The Best Method of Promoting Art SalesUnknownnoreply@blogger.comBlogger6125tag:blogger.com,1999:blog-20645140.post-46606280075149473892012-10-21T04:56:49.875+00:002012-10-21T04:56:49.875+00:00Very true about art galleries promoting the work o...Very true about art galleries promoting the work or not.I used to display work in a gallery in which I was selling a painting a month.Later the gallery was sold to a new owner,and sales dropped immediately.The simple reason for this was that the new owner did not have any idea about advertising,or promoting the artists,but rather relied on foot traffic and the hope that the work would sell.This gallery is now closing its doors as a result of this philosophy. Roger Brown Arthttps://www.blogger.com/profile/08787662831366768403noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-50739306720101499322012-10-19T18:57:29.885+00:002012-10-19T18:57:29.885+00:00Hi Katherine,
Thank you for the precision. What y...Hi Katherine,<br /><br />Thank you for the precision. What you are you saying makes sense.<br /><br />Best wishes,<br />Nathalie <br />Anonymoushttps://www.blogger.com/profile/11201816984547130342noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-49825257376384495112012-10-19T10:41:07.538+00:002012-10-19T10:41:07.538+00:00It's the ACTIVITIES undertaken by the gallery ...It's the ACTIVITIES undertaken by the gallery which are the promotion - not the fact that you have work hanging in a gallery.<br /><br />So for example, if you've got work with a dud gallery, the work is unlikely to sell. The work will hang on the wall and whether or not it sells is entirely down to the footfall outside the gallery, whether people step through the door, the attitude and demeanour of those selling work in the gallery and the size of the wallet of the prospective purchaser. At least one of those relates to the "people" element of the 5Ps<br /><br />However if you have your work with a gallery that doesn't have a bricks and mortar gallery but does work hard at promoting individual pieces of art to its extensive list of buyers/clients via email newsletters and social media and art fairs then the work might well sell.<br /><br />So bottom line art galleries OFFER the opportunity to be a PLACE to sell work and a vehicle to PROMOTE art - but promotion requires people doing things before and after the work hangs on a wall.<br /><br />The acid test is to look at the sales made by some art societies. Believe me I know which are the ones with the very methodical approach, the extensive mailing lists, the carefully scheduled communications and the buyers' previews and which are the ones who think art sells because it's hung on a wall!<br />Making A Markhttps://www.blogger.com/profile/13509483023337008890noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-52096080953963741032012-10-19T07:59:11.742+00:002012-10-19T07:59:11.742+00:00Hi Katherine,
Thank you for the results of your l...Hi Katherine, <br />Thank you for the results of your latest poll. I appreciate the sample size is small but it's interesting that B&M galleries and online galleries do not feature on best places to promote your art. Although I appreciate the distinction (between promotion and selling),aren't some avenues good to both promote and sell?<br />Best wishes,<br />Nathalie Anonymoushttps://www.blogger.com/profile/11201816984547130342noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-38507970919523254532012-10-19T00:12:03.872+00:002012-10-19T00:12:03.872+00:00My html newsletter is my best promotional and sale...My html newsletter is my best promotional and sales tool.<br />Love,<br />LindaBlondheim Art and Storieshttps://www.blogger.com/profile/10592896677066665920noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-72724286955101810152012-10-18T01:17:07.302+00:002012-10-18T01:17:07.302+00:00Il a été intéressant de lire cette publication. Je...Il a été intéressant de lire cette publication. Je vous en remercie.<br />Gros bisousmartinealisonhttps://www.blogger.com/profile/04055152925986659065noreply@blogger.com