tag:blogger.com,1999:blog-20645140.post2726237660438053592..comments2023-06-13T08:29:39.914+00:00Comments on MAKING A MARK: Where to sell art is the wrong questionUnknownnoreply@blogger.comBlogger5125tag:blogger.com,1999:blog-20645140.post-73828837993081007602014-01-15T10:05:53.426+00:002014-01-15T10:05:53.426+00:00Thank you Katherine, for making it so clear!
I kn...Thank you Katherine, for making it so clear!<br /><br />I know for a fact that art, even how good it is, do not sell itself. I am the youngest daughter of an artist who was brilliant ( yes, other people who have a great knowledge in art thought/think so too;-) ). But he never ever "promoted" himself, as the phrase is nowadays. He was in a way innocent enough to think that good art sold itself. Instead he saw absolutely horrendous artists make huge sums just because they lacked self doubt and , in a way they, ( I am his daughter after all) shamelessly promoted themself in the art establishment. Many are the art equivalent of the emprors new clothes. It was sad to see that he was not as praised as he should have been, considering his quality. ( We have never made a website, he died in 2004, but if you are interested google Christian Due.You might find some of his etchings and engravings on a picture. O dear, I just promoted my father on the Internet for the first time, sorry, your blog is not the right place for that!) <br />These days it is even more important. I do not like it in the least, but if you do not exist on Internet, you do not exist at all. Horrid but true! I know that if I will ever consider trying to make a living of what is now a hobby, I would have to just let my sense of shame,for thinking I am something interesting, go and just market myself on the internet, through all different channels there is. I really wish every really good artis good luck in this. Your art is badly needed "out there". There are too many Kinkaid ( sorry if misspelled) who sell their horrid cheap, in quality not in price, art! And people think it is good because they paid huge sums for it! There are good artists too, but they are ususally more "quiet".<br /><br />Thank you again for an excellent blog and really good luck in writing your book!!!Pappersdrakenhttps://www.blogger.com/profile/07692685808141511067noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-36193817763833659762014-01-15T06:47:09.166+00:002014-01-15T06:47:09.166+00:00Selling art online was the topic of a Webinar on S...<br />Selling art online was the topic of a Webinar on Smart About Art: http://www.besmartaboutart.com/blog/111/why-and-how-artists-galleries-sell-art-online-second-wednesday-webinar-recap-video-jan-2014<br /><br />They talked with Jonas Almgren, CEO of online art marketplace Artfinder why and how artist sell onine.<br />One of the major questions buyers have before they buy a painting online: Will it be what I expected? (Image on the website and original work should not differ too much). Will it ship safely?<br />How exactly will it be shipped; does it arrive in good condition?<br />Is it a fair and good price?<br /><br />Transparency is another important aspect. If you don't show your price on your website the customers will assume that your art is expensive. Collectors want to compare prices and not to feel cheated.<br /><br />In the end it's all about marketing your art.<br />Astrid Volquardsenhttps://www.blogger.com/profile/04559940005957492412noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-64650806058867897972014-01-15T04:06:55.663+00:002014-01-15T04:06:55.663+00:00This is so timely - I've just returned from gi...This is so timely - I've just returned from giving a presentation on using social media to sell your art! I agree with all that you have said, Katherine. It's simply a matter of effort coupled with a marketing plan. If you understand your difference, know your customer, and are able to tell a story via internet tools that marry your difference to your customer base in an authentic way, than you can generate sales via the internet. The thing is, though, many artists aren't comfortable with the technology and don't wish to become comfortable, and they also don't want to sacrifice creation time for marketing time. And when artists tell me this, I remind them that they are paying gallery staff a commission to sell their work and do all this marketing stuff for them (if they are lucky enough to have gallery representation). Noone knows or can talk about artwork like the artist who made it - so why not pay themselves to do the same work a gallery might? 80% of my sales originate from the internet, and I have a website, blog, FB presence and membership in other professional affiliations that help me to share my art with the public. I also have gallery representation - galleries that embrace the exposure and work I do and partner with me to help further market my work. And every sale I close on my own, I make a mental note of that commission fee and recognize that my hours at the computer earned it.Kimberly Kelly Santinihttps://www.blogger.com/profile/00142362424917327552noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-42797633288212507712014-01-14T22:36:33.971+00:002014-01-14T22:36:33.971+00:00Brilliant! Brilliant! Julie Douglashttps://www.blogger.com/profile/12750152940761828189noreply@blogger.comtag:blogger.com,1999:blog-20645140.post-7660642846958606872014-01-14T19:06:19.642+00:002014-01-14T19:06:19.642+00:00Thanks for posting this, Katherine. It is an impo...Thanks for posting this, Katherine. It is an important question that I think many of us are wrestling with these days. I think it takes a ton of marketing - and persistent marketing - to steer eyes to a selling site. "Build it and they will come" doesn't work with websites.Michael Chesley Johnson, Artist / Writerhttps://www.blogger.com/profile/17003530955203751138noreply@blogger.com